Business Growth Audit
Before we recommend marketing, we need to understand the business.
This is not a quote request dressed up as a questionnaire. It is the first stage of diagnosing where growth is being constrained.
Business: customers, products, sales process and capacity.
Commercial: approximate revenue, order value, margin and spend where you are comfortable sharing it.
Marketing: what is running now, what has been tried and what happened.
Market: competitors, geography, objectives and customer objections.
